Times Business Solutions sponsors two ICL teams
| Wednesday - Oct 15, 2008 |
Televisionpoint.com Correspondent | Mumbai Times Business Solutions Ltd (TBSL) group companies TimesJobs.com and MagicBricks.com have announced their decision to sponsor the Indian Cricket League (ICL) teams - Chennai Superstars and Mumbai Champs respectively.
The names of the two teams will be TimesJobs.com Chennai Superstars and MagicBricks.com Mumbai Champs. The TimesJobs.com Chennai Superstars inaugural match was played on October 11, in Hyderabad against the Dhaka Warriors. The MagicBricks.com Mumbai Champs inaugural match was in Hyderabad against the Chandigarh Lions on October 2.
R Sundar, CEO, Times Business Solutions, remarked, "In our endeavour to showcase Indian talent to the world, Times Business Solutions has sponsored not one, but two teams for the Indian Cricket League (ICL), which has been formed to spot and encourage cricketing talent in the country."
TimesJobs.com Chennai Superstars, which is coached by Michael Bevan, Australia consists of 19 players, including five foreign cricketers. To promote the deal, Timesjobs.com is relying heavily on on-ground, on-air and print activities. It has also released a few print advertisements in various publications of the Times Group.
MagicBricks.com Mumbai Champs team is being coached by Sandip Patil and received high scores in the inaugural ICL 20s championship. The boom in the real estate of the Western market has played an pivotal role in clinching the MagicBricks association with Mumbai Champs.
For the record, TBSL includes e-recruitment services - TimesJobs and SmartHire; real estate portal - MagicBricks; matrimonial classifieds site - SimplyMarry; general classifieds site - Yolist; and advertising booking service - Ads2book. |