Televisionpoint.com Correspondent | Mumbai LiveJournal.com, the San Francisco based global blogging platform, marked the next phase of its development in India by launching a number of new India focused communities designed to provide forums for user-generated content.
To coincide with these plans Live Journal has announced that Suhel Seth had accepted a position on its global advisory board. The journal has also unveiled new India communities on cinema and sport – India Movies and India Sport.
Suhel Seth, managing director, Counselage, has taken up a post on the Live journal advisory board, where he joins the likes of Silicon Valley expert Professor Larry Lessig and investor Esther Dyson. He brings along a keen understanding of the Indian business, social and political environment, adding further edge to Live journal's own understanding of the online and social media landscape.
Annelies van den Belt, CEO of SUP, owners of Live journal, said, "We are thrilled to have Suhel on our advisory board. He brings a breadth of knowledge, understanding and creativity that we have already started to benefit from. We have made good progress in India with new communities and users coming on board; I know that with the help of Suhel and other supporters in India, we will continue to grow."
Seth said, "In a world where elections are being run through networking sites and where communities are being created along philosophy and interest, Live journal is the more realistic and interactive face of community building. As a marketer, I believe Live journal will not just change the way brands engage with consumer clusters, but equally will re-define the space of community building, from pleasure to business and pleasure." |